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What Did I Miss at Rainmaker21 LIVE for High Tech?

March 19, 2021

Jim Holland, Sr. Product Marketing Manager

If you missed it, Rainmaker21 LIVE for High Tech was a huge success.

While this year’s event was virtual, it was jam-packed with excellent sessions focused on revenue management and channel performance for High Tech. Attendees listened to real-world insights and experiences and learned new ways to drive growth and market share for their companies.

Approximately 350 high-tech customers, prospects, partners, and industry thought leaders joined Model N to share trends, strategies, and ideas. Below is a sampling of key sessions.


Jason Blessing, Model N’s CEO, kicked off the event sharing the latest research from the 2021 State of Revenue Report, which provides insights into the latest trends impacting the high tech industry. Jason hosted a fireside chat with guests from Seagate and Channel Impact. The Model N 3.0 framework was introduced, outlining Model N’s growth strategy over the next 5 years, and further demonstrating Model N’s commitment to bringing high-tech products to the world. He ended his keynote by announcing our 2021 High Tech Digital Innovation Award Winners. Congratulations to Micron Technology and Nexperia!

Suresh Kannan, SVP and Chief Product Officer kicked off day three discussing how Model N delivers mission-critical solutions for High Tech. He reinforced our focus on providing customers with a world-class product engine, product leadership, and product innovation. He ended the discussion by previewing new pricing and channel-focused products Model N is launching.

Breakouts Sessions

Rainmaker21 Live for High Tech featured numerous breakout sessions, with an amazing cast of customers and industry expert speakers.

In the Optimizing Channel Success executive panel, top executives, including Heather K. Margolis, CEO of SparkYourChannel.comKristine Stewart, VP Customer Success & Marketing at Channel ImpactLarry Walsh, CEO of Channelnomicsand Chanan Greenberg, SVP & GM at Model N, led a lively discussion on what trends and strategies are driving channels.

The High Tech Industry Trends roundtable moderated by Syed Alam, Managing Director, and Senior Partner, Accenture provided great trends and insights into the Semiconductor industry with customer executives from Microchip, Renesas, AVX, and Qualcomm sharing experiences and insights into how pricing strategies impact their business and markets. 

We also added some afternoon fun with chocolate and wine tastings featuring virtual sommeliers and real products for both events.

We are pleased to share the High Tech on-demand sessions with registered attendees. We hope you enjoyed Rainmaker 21 Live for High Tech and are looking forward to seeing you in 2022.

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