Model N Inc. (NYSE: MODN) today announced a new partnership with Channelnomics, a business strategy and research firm that enables high technology companies to assess, plan, and build channel program success. Built on joint consulting and implementation engagements with global high-tech companies, the partnership will pair Model N’s channel solutions with intelligence, planning guidance, assessments, and feedback from Channelnomics.
The partnership will enable joint customers of Model N and Channelnomics to design and develop more effective channel strategies to drive execution and to achieve measurable revenue results. Combined with Model N’s Channel Incentives and Channel Data Management solutions for high tech — which provides channel sales insights and boosts performance — Channelnomics’ strategic services provide expert guidance in developing direct and indirect sales programs, as well as implementing processes and systems that ensure their success.
“The Model N and Channelnomics offering will help high tech companies improve their ease of doing business in the channel,” said Chanan Greenberg, SVP and GM of High Tech for Model N. “The combined power of best-in-class software from Model N with strategy and consulting from Channelnomics means that high tech firms can adapt their channel strategy and channel programs to better align with hybrid activity-based and outcome-based programs, improve overall channel experience, and tighten financial controls over a variety of rebate, market development funds, and other incentive types. This partnership is truly a win-win scenario for our shared clients.”
Model N and Channelnomics: A Powerful Revenue Combination
The optimized go-to-market offering from Model N and Channelnomics will provide joint customers with comprehensive, profitable channel strategies that maximize revenue from global channel partners. The combined solution will enhance the ongoing value of Model N’s end-to-end Channel Management solution for high tech, which drives more effective revenue execution and channel automation, enabling high tech firms to improve top-line revenue while increasing profit margins. In turn, Channelnomics’ customized service offerings will empower Model N user organizations to launch and sustain robust strategies that achieve better business outcomes, from selecting the most effective channel partners for a given market to assisting clients in driving ongoing relationship management.
“For many high tech firms, Model N’s Revenue Cloud is the beating heart of a powerful channel sales operation,” said Lawrence M. Walsh, CEO, chief analyst and founder of Channelnomics. “This is precisely why Channelnomics is so excited about our partnership with Model N. We truly believe that the inherent value of the Model N solution – which facilitates profitable channel revenue through advanced technologies like artificial intelligence, machine learning, and the cloud – will be further advanced through strategy and consulting services from Channelnomics, ultimately driving increased ROI.”
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