A number of ideas came out of the recent First Innovative Enterprise Week in Riga, Latvia. Serge Bernasconi, the CEO of MedTech Europe, discusses some of his takeaways in a recent article titled “Thought Leader | MedTech Europe: Innovative SMEs.” Bernasconi writes, “Around 95 per cent of Europe’s 25,000 MedTech companies are SMEs while the…
Gartner has reported that 30 percent of sales organizations will issue tablets as the primary device for sales staff by this year. Organizations see the value in putting real-time sales tools in the hands of their sales staff. By automating sales tasks using applications that are designed to be used on tablets, organizations are increasing…
Everything you need to know about Revenue Cycle Management
Cash is king. The issue is collecting it right away. Or as an SAP-sponsored white paper puts it, the primary business challenge remains reducing Days Sales Outstanding (DSO). “Without automation tools, there is no way to sufficiently increase productivity to reduce overhead and improve performance at the same time,” write the authors at PayStream Advisors, a research and consulting firm.
The Vertical Advantage: CRM & the Electronic Industry
A shift from the past
Before I venture to explain why a next generation CRM solution built for semiconductor and component manufacturers can in fact help drive more designs and revenue into the funnel, we must first take a look at the past.
I wrote an article in 2007 entitled CRM: Vertically Challenged. It outlined the drawbacks of generic CRM solutions in supporting the business needs of semiconductor and component manufacturers. Now the landscape has changed. Today, I could write about “CRM: the Vertical Advantage.”