Fortinet Selects Channelinsight’s Channel Data Management Solution To Enhance Channel Sales Visibility And Increase Productivity

Channelinsight’s cloud-based Channel Data Management (CDM) application, partner management and enablement services have been selected by Fortinet®, the global leader in high-performance cyber security solutions. The real-time capture, processing, and analysis of its point-of-sale, inventory, and sales in/sales out data were the key differentiators Channelinsight provides to high-technology manufacturers, with the ability to see exactly what their channel partners are selling and to whom.

With rapid and significant business growth underway, Fortinet wanted greater visibility into the trends and best practices of its channel partner programs to enable further sales growth. The company required a 360-degree view of direct and indirect sales in order to impact sales performance. A complete and real-time view of channel sales would help to facilitate further company growth, strengthen partner relationships, enable the payment of incentives and rebates in a timely manner and, most importantly, increase sales rep productivity to drive the business forward in 2015 and beyond.

Fortinet redefined its channel key performance indicators (KPIs) using Channelinsight’s cloud-based CDM solution. As a result, the company is now alerted and notified by smart data that requires action to accelerate sales growth. The solution also includes Channelinsight for Salesforce, allowing everyone from sales, marketing, operations, and distribution to view channel activities in Salesforce. Using 100% accurate channel sales data, Fortinet is able to make more effective and timely business decisions.

“Channelinsight’s solution provides us the ability to see and analyze trends and KPIs within our channel sales in real time, and directly in Salesforce,” stated Joe Sykora, Fortinet’s VP of channel sales & operations. “This is a critical factor in helping us achieve the rigorous channel sales growth goals we have this year and into the future.”

Bob Smith, president and CEO at Channelinsight, said, “Channelinsight’s cloud-based CDM application is a proven platform for speed, scalability, and performance that acts in concert with our premium enablement services, which are backed by tenured professional services, partner on-boarding, customer advocates, and customer support engineers. We have been working with customers like Fortinet for over 10 years now, providing the highest quality, scalable solution in the industry for current and future customers.”

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